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DLA works with interested hospitality and tourism organizations to plan and execute bootcamps and retreats for specific professional development and training as needed.
Courses
Program Title: Mastering Managerial Finance in Hospitality
Course Overview: Gain essential financial management skills tailored to the unique challenges and opportunities within the hospitality and tourism sector. This comprehensive program equips industry professionals with the knowledge and tools to make informed financial decisions, optimize resources, and enhance profitability in hospitality businesses. The program offers a blend of in-person workshops, online modules, and interactive sessions, allowing participants to learn at their own pace while engaging in collaborative learning experiences. This program is designed to empower a wide range of professionals within the hospitality and tourism industry with the financial knowledge and skills needed to excel in their roles and contribute to the financial success and sustainability of hospitality businesses. Whether participants are seasoned industry veterans or emerging professionals, the program offers practical insights and tools to enhance financial decision-making and drive business performance in the dynamic world of hospitality.
Program Duration: This program requires 8 hours. It could be done in one day as a bootcamp/retreat or over 2 – 4 weeks.
Key Learning Objectives: Upon successful completion of the course, participants will be able to:
- Financial Fundamentals: Understand key financial concepts and principles relevant to hospitality businesses, including budgeting, cost control, revenue management, and financial reporting.
- Strategic Financial Planning: Learn to develop and implement effective financial strategies aligned with business goals and industry dynamics.
- Optimizing Profitability: Explore techniques to maximize revenue, manage expenses, and improve profitability in hospitality operations.
- Performance Analysis: Gain insights into financial performance metrics and tools for evaluating business performance and making data-driven decisions.
- Risk Management: Learn to identify and mitigate financial risks specific to the hospitality industry, such as seasonality, market fluctuations, and operational risks.
Who Will Benefit from the Program: This course is ideal for a wide range of professionals, including but not limited to:
- Hospitality Managers and Directors
- Financial Controllers and Accountants
- Revenue Managers
- Entrepreneurs and Small Business Owners
- Aspiring Hospitality Leaders
- Hospitality Consultants and Educators
- Industry Professionals Seeking Career Growth
Upon completion, participants will be equipped with the expertise and confidence to navigate financial challenges, optimize resource allocation, and contribute to the sustainable growth and profitability of hospitality businesses.
For more information, click the following link http://msudenver.qualtrics.com/jfe/form/SV_6zKF3zH1Eg0ACuq
Program Title: Strategic Restaurant Promotion & Marketing Mastery
Program Overview: Unlock the secrets to successful restaurant promotion and marketing strategies tailored to today’s competitive culinary landscape. This program is designed to equip restaurant owners, managers, and marketers with the tools and techniques necessary to attract more diners, boost revenue, and build a strong brand presence in the market. This program is designed to benefit a wide range of professionals and stakeholders within the restaurant industry who are eager to enhance their marketing knowledge and skills to drive business growth, attract more customers, and stay competitive in the evolving restaurant landscape. Whether participants are seasoned restaurant owners or aspiring entrepreneurs, the program offers practical insights and actionable strategies to elevate restaurant promotion and marketing efforts for long-term success. The program offers a blend of online modules, live webinars, and in-person workshops (where applicable), providing flexibility for participants to learn at their own pace and engage in interactive learning experiences.
Program Duration: This program requires 8 hours. It could be done in one day as a bootcamp/retreat or over 2 – 4 weeks.
Key Learning Objectives: Upon successful completion of the course, participants will be able to demonstrate their understanding of:
- Marketing Essentials for Restaurants: Explore core marketing principles and tactics specific to the restaurant industry, including branding, customer segmentation, and competitive positioning.
- Digital Marketing Strategies: Learn how to leverage digital channels effectively, including social media marketing, online advertising, and reputation management, to reach and engage with target audiences.
- Promotional Campaign Planning: Develop comprehensive promotional campaigns, seasonal offers, and special events to drive foot traffic and increase customer loyalty.
- Menu Engineering: Understand menu design and pricing strategies to maximize profitability and enhance guest satisfaction.
- Customer Relationship Management (CRM): Implement CRM techniques to build lasting customer relationships and encourage repeat business.
Who Will Benefit from the Program: This course is ideal for a wide range of professionals, including but not limited to:
- Hospitality Managers and Directors
- Aspiring Hospitality Leaders
- Restaurant Owners and Managers
- Marketing and Sales Professionals
- Hospitality Students and Graduates
- Chefs and Culinary Professionals
- Entrepreneurs and Restaurant Start-up Founders
- Consultants and Advisors
Upon completion, participants will not only have the knowledge and tools but also the confidence to develop and implement effective restaurant promotion and marketing strategies. These strategies will drive customer acquisition, enhance brand visibility, and contribute to the overall success of their restaurants.
For more information, click the following link http://msudenver.qualtrics.com/jfe/form/SV_6zKF3zH1Eg0ACuq
Program Title: Hospitality Human Resources (HR) Management: Cultivating Hospitality Talent for Success
Program Overview: Unravel the specialized field of human resources management within the hospitality industry. This program is designed to equip HR professionals, managers, and hospitality leaders with the skills and strategies needed to recruit, develop, and retain top talent in the dynamic world of hospitality. The program offers a mix of online modules, in-person workshops, and interactive sessions (where applicable), providing flexibility for participants to learn while balancing work commitments. This program is tailored to benefit a wide range of professionals within the hospitality industry who are involved in or interested in human resources management. Whether participants are seasoned HR professionals looking to specialize in hospitality or newcomers seeking to enter the field, the program offers valuable insights and practical skills to navigate HR challenges and drive success in hospitality organizations.
Program Duration: This program requires 8 hours. It could be done in one day as a bootcamp/retreat or over 2 – 4 weeks.
Key Learning Objectives: Upon successful completion of the course, participants will be able to demonstrate their understanding of:
- Talent Acquisition & Recruitment: Explore best practices for attracting and hiring skilled employees who align with the unique demands of the hospitality sector.
- Employee Development & Training: Learn effective strategies for fostering employee growth and enhancing skills through training and development programs.
- Employee Engagement & Retention: Discover techniques to boost employee morale, motivation, and retention in a fast-paced hospitality environment.
- Labor Laws & Compliance: Understand key labor regulations and compliance issues specific to the hospitality industry.
- Performance Management & Feedback: Develop methods for conducting performance evaluations, providing constructive feedback, and fostering a culture of continuous improvement.
Who Will Benefit from the Program: This course is ideal for a wide range of professionals, including but not limited to:
- Human Resources Professionals
- Hospitality and Tourism Supervisors, Managers, and Executives
- Hospitality Human Resources Managers and Directors
- Human Resources Specialists and Generalists
- Hospitality Operations Managers
- Hospitality Entrepreneurs and Small Business Owners
- Hospitality Industry Consultants
- Aspiring Hospitality Leaders
Upon completion, participants will be equipped with the knowledge, strategies, and tools to effectively manage human resources in hospitality settings, fostering a motivated workforce, improving employee satisfaction, and contributing to organizational success.
For more information, click the following link http://msudenver.qualtrics.com/jfe/form/SV_6zKF3zH1Eg0ACuq